Ladies and gentlemen, the wedding season is finally in full swing! And you know what that means. Yes! It's finally time to get rolling on your wedding shopping! But not everyone wants to shop from the same ol' labels all the time. Every once in a while, we all love discovering new or under-the-radar brands that have so much to offer. And that's why we have our much loved #WBHiddenGems for you! 

So, scroll down and check out our exclusive collection of #WBHiddenGems for November!

#WBHiddenGems For November

The end of the year can be quite hectic, with all the weddings and holidays. This means looking for new brands to shop from can be a bit tough. However, through our monthly #WBHiddenGems lists, we like to showcase some new brands we've discovered for you all. Whether it's a minimal tulle lehenga or some exquisite unique jewellery, you can count on us to bring you brands that are worthy of being on your radar.

Bride & Groom Fashion

Pashtush

Pashtush is a leading brand of luxury shawls, stoles, scarves and ties for men and women. Their collections are carefully curated keeping in mind the rich traditional heritage of Indian Arts. Each piece is meticulously designed to alchemize tradition in a way that finds a well-deserved place in any modern wardrobe. From Pashminas and Jamawars to Soft Bamboo and even Kalamkari shawls, the variety of Pashtush is honestly sublime. Their shawls are the perfect addition to any bride or groom's wedding ensemble, and the best way to add a touch of reality.

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Empress Pitara by Aakriti

Empress Pitara was founded in 2015 and is a label that specialises in ethnic wear. They focus on creating products that are made of traditional Indian textiles with contemporary cuts. From suits, lehengas and Anarkalis, to Shararas and ethnic dresses,  there is so much that you can get at Empress Pitara. Their products are minimal yet stunning in every way. So, if you're on the lookout for some elegant outfits for your pre-wedding functions or post-wedding poojas, then this is the place to shop from!

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NAAV By Avneet

NAAV is an organic-certified apparel & lifestyle store, dedicated to giving sustenance to the handicraft and handlooms of Rajasthan. Their catalogue is wide, with co-ord sets, ethnic dresses, lehengas, shararas and much more, all designed in vibrant colours with works like laheriya and bandhej. With over 20 years of experience in the fashion industry, the founder, Avneet, has a penchant for slow fashion and ethical industry practices. NAAV is a celebration of age-old crafts and techniques!

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KISAH

KISAH is a menswear brand that specialises ethnically. From fabulous sherwanis to dashing bandhgalas, KISAH's clothing is made with meticulously crafted material and designed to fit the customer perfectly. You can also find amazing Nehru jackets, kurtas and patiala salwars for men with them. So, this wedding season, garb yourself in a stunning masterpiece by KISAH!

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Hangup

Hangup is an online platform that deals majorly in menswear. Their two major categories are Indian festive wear and formal wear for men. You can find the latest designs and styles on their platform in sherwanis, kurtas and jackets. Honestly, if you're a groom on a budget, then this is the place for you! You can also find amazing formal clothes like suits, blazers, shirts, jackets etc. Furthermore, you can also find a limited but amazing catalogue of outfits for women.

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Check Out: Body Tapes, Covers & Pasties: A 101 Guide For Brides-To-Be + Product Suggestions

Bridal Jewellery

TONOTO

Founded by Shivii Bist, Tonoto is a one-stop shop for those looking to purchase quirky fashion jewellery. Their handmade jewellery comes in both Indian and Western designs, all complete with unconventional and unique designs that are hard to find anywhere else. There truly is a sense of uniqueness to this brand that makes it one-of-a-kind. We suggest getting your mehndi and haldi jewellery from here. Trust us, you're going to love it!

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Unniyarcha

Unniyarcha is an exquisite silver jewellery brand based out of  Gurgaon, India.  Another interesting fact about the brand is that they're named after and inspired by a beautiful and legendary warrior, Unniyarcha, of 17th-century Malabar India. They house dainty and elegant designs that are a true testament to how they utilise only the best craftsmen in our country, who're trained in the age-old techniques of Indian jewellery making, and a creative design team from the top design institutes in India. Their designs interpret global traditions and universal symbols through timeless and rich visuals that allow the jewellery to glimmer in all its glory.

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Kohar by Kanika

Glam up for your wedding in only the finest jewels with Kohar by Kanika. Kohar represents the vivid colours that exemplify Indian culture. Their collections include semi-precious stones, Kundan, gold Patra work, silver, and Victorian designs. The range is ever-expanding as we continue to discover India and its amazing artisans and techniques. The brand aims to merge this with modern aesthetics to give the consumers designs that represent the 'Joie de vivre' that reflects a bride's emotions during her wedding.

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Wedding Footwear 

Chal Jooti

Dazzle up your bridal lehengas, sarees, and dresses with sequined, stone-encrusted, and intricately designed quirky sneakers from this online store. Chal Jooti is a homegrown footwear brand that merges the style quotient of stilettos with the comfort of sneakers! They create handcrafted shoes that can amp up your look with their glittery designs. You can pair them up with everything from lehengas, sarees, dresses, and skirts to jeans, t-shirts, and joggers - they’ll look good with most of your wardrobe!

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5 Elements by Radhika Gupta

A design graduate from the London College of Fashion, Radhika Gupta is the founder of the brand 5 Elements. She has always been an admirer of not just fashion, but also nature and it's five elements which in turn inspired the idea of the brand which was launched in 2005. The name '5 Elements’, is derived from the ancient Hindi phrase ‘Panchtatva’ which are the five elements that rule the universe and its creation. Their designs are contemporary and deep-rooted in Indian craft and art. Every collection is a homogeneous mixture of Panchtatva.

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Accessories For Your Wedding

A Clutch Story

Established in 2018, A Clutch Story is a Delhi-based label that offers an exquisite range of handcrafted Clutches and Potlis. The label is the brainchild of Ms Sonal Wadhwa, an award-winning Textile Designer from the National Institute of Fashion Technology (NIFT). Each piece by this label starts with the conceptualization of the design which is then handmade by master artisans that create them using high-end material and stunning embellishments.

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Kaeros

If you're someone that enjoys chic and elegant clutches, then say hello to Kaeros. Kaeros is a new-age leather accessory brand that has set out to conquer the market of high-quality, affordable-priced leather accessories for men and women.  Each piece is handcrafted from the finest leathers, selected with utmost care and perfection. Their designs are bold, eccentric and zestful – creating a niche of products that are unique, recognisable and sustainable over the years.

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Skincare Must-Haves

Purearth

PUREARTH is an iconic, award-winning skincare and wellness brand that specialised in artisanal products, offering ancient Ayurvedic wisdom for a modern lifestyle. Founded in 2012 by Kavita Khosa, the products themselves are beautiful concoctions, residing in sleek, black containers categorised under face, body and hair rituals, as well as wellness traditions. The brand also has an exquisite collection of loose-leaf herbal tisanes that feature superfoods such as wild nettle, cacao and tulsi. Handcrafted in small batches at the company’s zero-waste studio in Gurgaon, Purearth is completely cruelty-free and also big on recycling!

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Pahadi Local 

The hills are filled with goodness and no one knows this better than Jessica Jayne, the owner and founder of the wellness and beauty label, Pahadi Local. The brand’s non-formulated pure products are carefully sourced, extracted, and delivered in a way that keeps the carbon footprint to a minimum. The label’s best sellers include Gutti Ka Tel (Apricot Kernel Oil), Lake sediment scrub, Mineral Rich Himalayan Clay, Akhrot ka Tel (Walnut Oil) and more. They also have pahadi honey, a selection of teas and even shawls made from Pashmina – basically, a united front for everything good from the hills!

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Saturday Skin

Saturday Skin is a brand known all too well overseas. However, it has recently launched India through the beauty and fashion platform Nykaa. Saturday Skin is your solution for glowing skin with clean formulations that are packed with superfoods, botanicals, and natural actives to power your glow-up. Free of parabens, sulfates, added colour, and fragrance, the no-fuss, effortless skincare from this brand balances and revitalizes all skin types, leaving you glowing all week long! Our favourites include the Waterfall Glacier Water Cream, the Yuzu Vitamin C Face Mask and the Wide Awake Brightening Eye Cream!

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Gifting & Others

Tasse de Thé

Tasse de Thé is a rising name in the artisanal tea industry. The TDT inventory boasts 300 teas, including Oolong from Taiwan, Green from China & Japan, Black from Darjeeling & Ceylon, Rooibos from South Africa, herbs from Vietnam and other varieties such as White, Puerh, Iced, Fruit, Designer and Art teas from different parts of the world! The collection also includes new and unique blends created by their ITMA-certified tea blender. Furthermore, they also boast a catalogue full of tea accessories that flaunt pastel freshness, cutleries designed with gold rims and purple clay, mood-setting candles, attractive gift sets of tea collections and infusers!

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Also Read: #WBShoppingGuide To Juhu Tara Road In Mumbai For All Your Wedding Needs!

The Decor Remedy

The Decor Remedy is a luxury decor and home furnishing brand that houses minimalistic, handmade accent furniture made by skilled Indian artisans. They offer a wide variety of items including wall decor, planters, accents, festive candles, lamps and so much more! The Decor Remedy is a contemporary home decor brand that, without breaking the bank, is passionate about helping you transform your home. So, if you're planning to get gifts for the bride and groom, or maybe planning for some souvenirs for your guests, this brand could come in handy. 

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Looking for more wedding wear inspo? Your search ends here! 

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